I have been experimenting with a lot of different social media sites during the last few weeks and have learned so much in my journeys. I now have a general idea how to maintain and operate all of the top social media sites of today. I'd like to take this time to bestow my knowledge upon you.
Blogger was the site that I used to complete weekly postings that were on various topics. I had a good time writing up the posts and really enjoyed how easy Blogger allows you to create a new post and publish it. I tried to keep all my posts similar in how I presented the business and myself to the readers. If FFF Camps were real I believe I would keep using Blogger because it doesn't take that long to type up a post and its a great way to get in-depth information out to readers.
Twitter was a nice platform for me to send out small updates, quick tips, cancellations, or little nuggets of information to my followers. I posted during lunch or in the evening a lot because its at a time when I feel most people check social media. I also enjoyed re-tweeting information from the NFL because most of the campers enjoy the NFL. I would continue to use this site to give quick and short updates because it was handy and many people use Twitter, however I wouldn't post 3 times a day as it was too much for my business.
https://twitter.com/FFFcamps 12 Followers
The very popular Facebook was one of my favorite social media sites to use, it really allows you to use your creativity to try to engage and entertain of your business. I posted on Saturdays and Sundays mostly because my Buddy Media Report stated "it's no surprise that Saturdays and Sundays see the highest interaction rates." Not only was that information helpful but I also knew that my campers are out of school on Saturdays and Sundays so the weekend was a good time to get their attention as well. I would continue to use Facebook because what business that is relevant doesn't have a Facebook???
https://www.facebook.com/fffcamps 2 likes
HootSuite was a life-saver. I used this site to orchestrate all of my posts and tweets for the week in one sitting. It took the pressure of always remembering to interact with your followers off. I enjoyed how easy it was to use and how all of the social media sites were on one page in front of me. I couldn't imagine being a head marketer and not using HootSuite because it makes it so much easier to reach your audience on a daily basis.
I used Pinterest to provide my campers with different drills, role models, snacks, and safety tips. I thought it was an excellent way to collect a bunch of different ideas and put them in one place. I wouldn't continue to use this because I don't think it would be very popular with the young men in my football camp.If I ran Felce's Flower Picking Club then I would continue to use this site as it was easy to use and fun.
http://www.pinterest.com/fffcamps/
The Sports Network.com would be an effective niche network for me to advertise on because any children who enjoy football may be on this site as well as parents who enjoy football and may want to involve their child in a football camp like mine. I would use it to reach out to potential clients and inform them of the perks of my football camp.
I used a 2 minute podcast to get information on my new business out, it was a little nerve racking having to record my own voice for this and it took me several takes to get one that worked for me. It is because of this that I wouldn't do it in the future for my business, however I think its an effective way to get on a more personal level with your audience and let your true personality out rather than having an audience read bland words on a screen.
I didn't complete a vine or video but I would have tried to use comedy to reach my audience. I am a huge fan of making videos and I like to act so I would definitely use Vines and Videos in the future. Another reason I would continue to use them is because Vine is very popular with the younger generation and who doesn't enjoy a good laugh.
Felce's Fantasy Football Camps would utilize Blogger, Twitter, Facebook, HootSuite, and Vines. I feel the combination of these sites would allow me to reach everyone I needed to reach for a football camp business and stay relevant. I use Facebook for my entertaining and engaging posts while I try to keep informative posts on Twitter/Blogger depending on how much information I have to share. I feel like posts that are too wordy on Facebook quickly get scrolled over in the ever shortening attention span of the human race. The sites that I believe my target audience are on are the ones that I chose to keep. The insight into social media that I gained from this class will continue to help me in the future as more and more people are going online and it is becoming one of the best places to market products/businesses.
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